How to create brand awareness

Small and comfortable: Dj euphonic and his Mini cooper
Source:http://www.google images

Creating brand awareness is one of the best marketing and public relations strategy to use as a company to expand your organisations popularity to your stakeholders. Organisations such as Mini cooper have taken upon themselves to make sure that they use the right face to endorce their product and for them dj Euphonic was that man. The purpose of brand awareness is to make your customers and potential customers aware of your business and its products and services. People often wear what celebrities wear because they look up to this guys so thats why companies such as Mini cooper have used this opportunity to attract young people who are hip and happening and who really love to be seen in the latest cars.


Black and mean: Rick ross with his Maybach
Source:http://www.google images.

Another perfect example of this is the American rap sensation Rick Ross who endorces one of the big and expensive cars which is Maybach and he even named his record label after the brand which goes to show that brand awareness can be very beneficial towards the organisation that is using it to up their sales and create a popularity that is very majestic to  creating a positive image of that brand, which is one of the most important steps in building a business and targeting the right audience is crucial for success.(read more)